Commercial Behavioral Design
Commercial engagements focus on the intersection of spatial architecture and decision-making. Whether auditing a retail floor plan for choice architecture or mapping traffic flow to reduce decision fatigue, our analysis provides a data-driven blueprint for environmental optimization.
Narrative & Perception Auditing
Utilizing linguistic analysis and cognitive load theory, CBC audits customer-facing communications and interface designs. We identify the friction points where complex messaging triggers consumer avoidance or decision-paralysis, which results in a streamlined communication protocol that reduces cognitive tax and fosters immediate brand resonance.
Commercial engagements follow a structured behavioral audit. Before initiating a briefing, please review the CEP to ensure your data tiers are aligned with our analytical requirements.